Growth Factor
Scale your SaaS B2B marketing team without hiring full time
I help Seed & Series A small marketing teams strengthen their strategy, processes, toolkit and execution to scale faster and more efficiently.
You have a small marketing team of 1–4 people. You’re doing a lot, shipping fast, but it feels chaotic, like you’re moving without direction.
As a manager, you don’t have time to supervise everything or put the structure in place to keep the team focused.
And because you need to scale quickly, you’re thinking about hiring. Probably juniors, since budgets are tight.
But the truth is: you don’t need a bigger team yet.
You need clarity. You need structure. You need solid processes before adding more complexity.
What you really need is a senior operator who has built this before.
That’s where I come in. I’m an external marketing manager with 8+ years in B2B SaaS. I’ve been exactly where you are, and now I help Seed to Series A companies build scalable marketing engines with better systems, stronger foundations, and cleaner execution.
If your team is stretched thin, missing structure, or trying to professionalize your marketing ops, let’s talk.
What I help you build
Hubspot that works
Most early-stage setups are messy: inconsistent tracking, workflows that break, and reporting that you can't trust.
What I deliver:
Full audit of your current Hubspot instance
Form setup review
Tracking and attribution fixes
Workflow clean up and rebuild
Recommendations to create a reliable and scalable marketing system
A website built to convert
SEO & content foundation
Your website is probably slow, with suboptimal structure, poorly tracked, or missing clear conversion paths.
What I handle:
Coordination of a full website audit with a specialist freelancer (tracking, performance, indexing, UX, conversion)
Prioritization of issues and quick wins
Managing the execution backlog
Optimization of key conversion pages
Most early stage SaaS companies publish content without a real strategy, weak SEO setup, or no LLM visibility plan.
What I deliver:
Audit of tools, processes and content
SEO foundation: structure, metadata, internal linking, topical authority
Guidande to appear in LLM searches
Content strategy + execution plan
Recommendations for tools and freelancers to scale content production
Result: You get clean data, consistent tracking,
and reporting your team can trust.
Result: Your website becomes faster, clearer,
and better aligned with your funnel.
Result: A content engine that grows your
organic traffic & supports demand gen.
Paid acquisition guidance
Team organization & scaling
If you're already running paid campaigns, I help you understand what's working and what's burning budget.
What I do:
Coordinate an audit with a paid specialist
Review existing campaigns
Identify gaps, wasted spend and scalable opportunities
Define next steps and recommended budget
Most small teams have unclear responsibilities, unmanaged freelancers, and no structure for growth.
What I take care of:
Understanding who does what today
Mapping current freelancers and workstreams
Recommending the most efficient team structure
Content strategy + execution plan
Helping you find, vet, and onboard new freelancers or in-house hires
Result: Your paid budget is used efficiently and paid traffic boosts demand generation.
Result: A marketing engine that works smoothly, with the right people in the right roles.
My services are ideal for Seed to Series A B2B SaaS companies that:
Have a small marketing team or no marketing function at all.
Need senior guidance but can’t hire senior profiles yet.
Are stuck with messy processes, unclear reporting, or bandwidth limits.
Want to accelerate growth without making big permanent hires.
Are ready to professionalize their marketing foundation.
Who is this for
"With only one generalist marketer in place, bringing in external senior support helped us find focus and organize the core processes we needed to properly kick-start our marketing function."
Joan Vendrell, CEO at NeuralTrust
After working together, you get:
Consistent tracking and clean reporting.
A website that converts instead of leaking traffic.
A structured SEO and content program.
Clear ownership across your team.
A scalable marketing engine you can grow on top of.
And more clarity, less chaos, and faster execution.
The outcome for you
Let's talk
If you want a senior external marketing manager who can build, optimize, and scale your marketing function without the cost of a full team, let's chat.